Bookmark Metadata: Production's New Secret Sauce Among the many types of metadata we use in post production, information about the content of media selects is the most valuable. Learn all about how to use this information to make your job easier! What is Content Metadata? The Value of Media Ranges with Content Metadata. Using Content Metadata for Organization. Getting a Head Start on Editing Non-Scripted with Content Metadata. Easier Ways to Get Content Metadata. Philip Hodgetts Philip Hodgetts is widely regarded as an expert in the field of digital media production, post-production and distribution.